Attraction marketing mastery needs to be the goal of anybody who is doing any kind of online marketing in my opinion.
If you are not becoming a dedicated disciple of this process it is likely you will never see the success without it that you will see with it.
I know this sounds like an extremely bold statement but believe me I have my reasons. Think about all the people who you get spammed by – asking you to buy their product or after immediately friending you slam you with their link.
Does that turn you off like it does me?
There has been a few of these instances where I ask people if they know what attraction marketing is and they say “oh yeah” and continue to pitch their product as if none of the above pertains to them.
Since I am experiencing this more and more I am believing something is slipping through the cracks somewhere in the big ole' world of online marketing.
You know how sometimes you think everyone knows what you do? That's where I was with the subject of attraction marketing mastery but the more I experience this total lack of perception on the part of online marketers the more I realized there needs to be attention drawn to it.
So let me get back to the basics here……
What is Attraction Marketing?
Attraction marketing is the art of attaching value to what you have for sale. You may think you have the greatest product since sliced bread and you can't understand why everyone isn't beating your door down to grab your stuff – and you may very well have a killer product.
But here's the cold hard truth – you and millions of others think the exact same way. HOW DO YOU DIFFERENTIATE YOURSELF THE NEXT MARKETER SELLING THE SAME PRODUCT? HMMMMM?
It's all in perceiving VALUE. And your product is just the tip of the iceberg.
But what is VALUE you ask???? (and if you're not asking this – you should be).
To put it simply value is the icing on the cake, the P.P.S. freebie after the P.S., the cheese on the macaroni, the free report or e-book, anything that you can pair up that coincides with the sale of your product before, during or after the actual sale is made that your customer perceives to be valuable. It is the under promising and over delivering of everything you do online, offline or otherwise.
The value in attraction marketing mastery is your leadership, your content, your teaching, your integrity, dedication and passion.
Here is a good example of what attraction marketing mastery looks like in action. Attraction marketing can be seen as the cooking class that is offered with the purchase of a new set of saute pans or a Vita Mix. Another good example is an author going on tour to promote a new book of theirs. Attraction marketing mastery works in any profession or niche but so many people are leading with the sale that they fail to think like they should.
“The mind is everything. What you think you become” – Buddha
Attraction marketing mastery also has a lot to do with connecting with yourself.
Connecting with who you really are, what you really do and having enough courage and self esteem to believe enough in yourself to share it with the world.
I wish I had a dollar for every person I have encountered in life that thought what they knew about their passion was not enough so they tried to become someone and something they were not.
Fortunately this is something that always reveals itself sooner than later because moving forward with the fraudulent persona never really leaves the gate.
Does Any of the Following Sound All Too Familiar?
- You’ve been embarrassed by your marketing (or lack of it)
because it doesn’t really reflect who you are. - You’ve been fascinated by teachings like the Law of Attraction, attraction marketing mastery and other related principles but haven’t figured out how to integrate them into your marketing efforts.
- You started your business by attracting customers through referrals and networking,
but that’s not working as well as it used to. - You’ve been told so many things by marketing efforts that you don’t know which is the best next step for YOU.
You wish you had a marketing plan that was fun and fulfilling as well as attractive and effective! - You have a variety of offerings that make sense to you, but you have no clue how to market them cohesively.
- When people ask you what you do, you don’t know what to say to perk their interest to learn more.
And most importantly, you know that what you have to offer will make the lives of countless others so much better, if you only knew how to get the word out at the right time in the right places with the right words to attract the right people who really want and need your unique gifts.
If any of the above sounds familiar and you are not getting the results you are looking for in your current business but you love it and align with it maybe it's time to take a look at a different way of marketing what you have.
Maybe it's not the company – but the system by which you are marketing your company.
I have several companies I align with but you will never hear me talking about them. Instead I lead with value in the way of free products, trainings, webinars and more.
People who are interested in my free products and trainings align with me and want to know what else I do.
And that is the way it should be. I'm not chasing anyone. I'm positioning myself to attract a certain person that I want to work with.
How does that sound instead of spamming your link and forcing people to click on it?
If any of this makes sense to you CLICK HERE to get more information on the way I market my businesses.
It may not be for you, but then again it could be everything you've been looking for.
CLICK HERE and let me know how I can help you.
Talk soon
Nancy Loehr
Helping Women Entrepreneurs
Attract More People, Generate More Business
And Create A Life Of Freedom
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nmloehr@gmail.com
PS – and if you are looking to get more leads, sales, signups, clients and cashflow CLICK HERE for more info.
PPS – just for stopping by and checking out my blog post grab this FREE guide on 10 Tips To 50 Leads Per Day – attraction marketing mastery style.